Beverly Jackson, The Recording Academy
MLOVE & Reeperbahn Festival present a brand new event format:
Mobile x Music, September 20, 2012, Hamburg
Beverly Jackson, Director of Marketing and Social Media, The Recording Academy & Co-Curator MLOVE ConFestival USA
Beverly has a passion for mobile, social and brand marketing with a commitment to consumer engagement.
Beverly Jackson is the director of Marketing and Social Media for The Recording Academy, the producers of the GRAMMY Awards; where she is a founding member of the Digital Strategy Team, playing a significant role in the recent record breaking viewership increases incorporating social media into the iconic television broadcast
She has more than 15 years of partnership marketing, branded entertainment and digital business development experience. Beverly specializes in sorting digital clutter and noise to identify the most relevant and useful tools for general marketing consumption and utilization.
Read also the interview with Beverly Jackson.
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